Stay ahead with real-time enhancements, feature launches, and important announcements—this section keeps you informed and empowered to maximize your Backbone experience.


Added
We are launching Backbone Lab, our innovation hub dedicated to building the next generation of AI-powered tools for real estate marketing. From Photo to Video to AI Brochures to AI Workflows, the Lab is where new products take shape and reach early adopters first.
You stay ahead of where real estate marketing is heading. Test the tools that will shape your work next, give direct input on how they evolve, and use the latest AI capabilities to differentiate your listings before the rest of the market catches up.
Added
Your Backbone account will soon be able to belong to several workspaces at once, each with its own team, branding, billing, and plan. Brokers with a personal workspace will be able to join their agency's workspace without merging accounts, and admins will be able to invite members, manage seats, and run separate billing per workspace.
Switch between workspaces in one click from the header. Keep your personal projects, your agency, and any other business you work with cleanly separated, while accessing everything from a single login. For admins, manage your team and your subscription per workspace without juggling multiple accounts.
Improved
We're redesigning how you order products with a property-first approach. Select your property once, then add any product: photos, virtual tours, energy certificates, floorplans, all in the same cart. No more separate orders for different services for the same address.
Order everything you need for a listing in one transaction. Your property details are already filled in, so no re-entering addresses or area. Fewer clicks, one streamlined checkout, and all products delivered for the same property. Fast and simple.
May 13, 2026
Added
You can now see every file you uploaded and every product configuration you chose during the order process, directly on your Property and Order pages. Available for every order, past and present.
No more wondering what you sent us or what you configured for a specific product. Open any order to review your inputs and download your files, anytime.
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Every file you uploaded and every product configuration you chose during the order process is now visible on your Property and Order pages, for every order you have ever placed.
Full transparency on every order means fewer back-and-forth emails with our team and faster answers when you need to check what was submitted. Whether you are reviewing what you sent before a delivery, double-checking a configuration, or sharing details with a colleague, everything is one click away.
View my orders
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May 6, 2026
Improved
We expanded our Public API with new endpoints, richer webhooks, and tighter integration reliability, so your CRM, PMS, and internal tools stay in sync with Backbone in real time.
Your existing systems receive accurate, instant updates on every property, order, and delivery, without manual exports or duplicate transfers. Less friction between platforms means less time spent on data hygiene and more time on listings.
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We strengthened our Public API to handle the integration scenarios our enterprise clients rely on every day, from automated order creation to real-time delivery notifications.
Everything Backbone produces is now easier to push into the tools your team already uses. Trigger orders directly from your CRM, receive instant notifications when a delivery is ready, and let visuals flow into your property management system without manual handling. Whether you are running a few dozen listings a month or thousands, your back-office stays in sync without anyone copying files between platforms.
Explore the API docs
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February 6, 2026
Improved
We added three instant AI transformations (declutter the room, paint walls, and change floor) and redesigned the entire workspace for faster navigation, clearer organization, and streamlined workflows.
You can now fix the most common visual deal-breakers (dated walls, worn floors, cluttered spaces) yourself in seconds, and navigate all your editing tools faster with our optimised interface.
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We enhanced our Photo Studio with three new AI transformations and rebuilt the interface so you can move from raw photos to listing-ready visuals faster than ever.
New AI transformations
Plus everything you already rely on: AI virtual staging, object removal, sky replacement, lighting enhancement, adjustments, and more.
Enhanced workspace experience
Launch mandates the same day when timing is critical. Refresh listings that need a visual boost without reshoots. Show potential instead of problems when properties deserve a second look. You control the timeline, adapt your approach per mandate, and skip dependencies on external editors. Our Photo Studio gives you the flexibility and speed to respond when opportunities move fast, whether you're launching a hot new mandate or reviving one that's been waiting too long.
Try our Photo Studio
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November 26, 2025
Added
We launched AI-powered virtual staging that transforms property photos instantly. Turn empty rooms into fully furnished spaces, refresh outdated interiors with modern styling, or clear clutter to reveal clean, move-in-ready rooms.
Stage properties in seconds instead of days. Help prospects visualize potential and emotionally connect with listings that would otherwise be dismissed—crucial for refreshing stale properties and driving viewings.
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We introduced comprehensive AI Virtual Staging capabilities that put professional virtual staging at your fingertips with instant results and multiple transformation options.
Unlock the potential of properties that struggle to attract interest due to outdated design, poor condition, or empty spaces. AI Virtual Staging helps prospects project themselves into the home by showing what it could look like—not what it currently is. This is especially powerful for refreshing stale listings, repositioning properties that have sat too long online. Instead of letting prospects dismiss a property based on its current state, you give them a vision they can connect with emotionally—the crucial step that moves them from browsing to booking a viewing.
Try AI Virtual Staging
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November 13, 2025
Added
Extended Blur is now available for editing products (Basic, Advanced, Expert). You can purchase additional photos directly from your gallery—both blurred and non‑blurred versions.
Stay GDPR-compliant while keeping full flexibility—get both versions and expand your selection after seeing the results.
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Extended Blur is now available for editing products (Basic, Advanced, Expert)—with the same gallery purchase flexibility you already enjoy with photography services.
What it means:
Perfect for maintaining GDPR compliance while staying in control of your listing. Blur license plates, neighboring properties, or personal items during editing, then expand your photo selection after seeing the final results. Purchase only what you need, when you need it.
Book your next editing
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