Wunderflats & Backbone. Scaling real estate workflows across countries.
By partnering with Backbone, Wunderflats—Europe’s leading platform for flexible housing—further elevated its already robust operations, supporting its European expansion and giving movers abroad a more accurate, trustworthy view of their future home.
66% efficiency gain in shooting organisation
100% landlord satisfaction with Backbone photographers
x15 faster post-production on every listing
66%
efficiency gain in shooting organisation
Company name
Wunderflats
Company size
137
Most used products
Photos
Presentation
1:08
The Challenge
Wunderflats has built its reputation as a trusted platform connecting landlords and tenants for a seamless flexible renting experience. As the company expanded rapidly, the team identified opportunities to further optimize certain workflows—particularly around scheduling and visual content production—to match the pace of its growth and ensure the best possible experience for landlords and tenants.
- Complex scheduling
Managing listings across multiple markets required ever-more sophisticated coordination between stakeholders. - Post-production at scale
As Wunderflats expanded across Europe, new workflow needs emerged—particularly the need for faster, more automated image processing to maintain speed without compromising quality. - Reducing time-to-market
Wunderflats aimed to publish listings faster—especially for renters relocating from abroad—so they can secure a home that truly matches what they see online.
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The Solution
Wunderflats’ international expansion led to a partnership with Backbone, leveraging advanced technology and a Europe-wide photographer network to enhance their listing process:
- Automated order placement
Orders are now placed in just 2 minutes, with instant photographer assignment, removing manual steps and keeping pace with Wunderflats’ dynamic growth. - Instant notifications
Automated confirmations keep all stakeholders aligned, reinforcing trust and transparency from the very first interaction. - Accelerated visual capture
Shoots are scheduled and completed within 48 hours, with visuals delivered in 24 hours or less—ensuring listings are always market-ready. - Effortless post-production
Watermarking, format adjustments, and bulk exports are now handled in minutes, enabling seamless uploads across all platforms.
The Outcome
These enhancements have empowered Wunderflats to deliver even greater value to its clients and partners:
- Streamlined operations, accelerated results
Wunderflats achieved a 66% efficiency gain in shooting organisation, reinforcing its position as a market leader. - Premium client experience, unmatched satisfaction
100% of landlords reported satisfaction, highlighting the professionalism and quality of the Backbone solution. - Significant time savings in post-production
With post-production now x15 faster, listings go live in record time, supporting Wunderflats’ growth. - Expansion into new markets
Backbone’s extensive photographer network allowed Wunderflats to create high-quality listings in its new markets in 2024, supporting the extension of its leadership across Europe.
“Backbone platform makes it very easy for us and our clients. Fast scheduling, instant confirmations, quick delivery, stunning photos and professional photographers help us boost significantly client satisfaction.”
Cristina Sala Blesa
VP of Operations, Wunderflats
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